Karen’s PR blog

Archive for October 2008

Engaging the Blogosphere–practice advising a client

Posted by: ksolomo on: October 30, 2008

Bathroom Decor store Living green is very much the new trend in home and bath design.  Let’s pretend there is a new kitchen and bath design store that focuses on eco-friendly design.  They believe this is a goal everyone should work toward, and that it is quite easy for everyone to switch to green design.  [...]

Class Assignment Social Media News Release

Posted by: ksolomo on: October 27, 2008

New PRSSA Chapter Enriches Career Resources for Clemson Students If you are looking to learn how to promote your business or organization, or simply need some advice on professional networking, Clemson University’s chapter of the Public Relations Student Society of America may be a good place to start. Clemson, S.C.–Oct. 27, 2008 Students looking for [...]

Bloggers and Blogger Relations

Posted by: ksolomo on: October 23, 2008

Best practices for engaging with bloggers Don’t just blog about your company and how great it is, and don’t just write about your product and how everyone should go out and buy it.  This will turn people away from your site.  Instead, make sure that you are writing about something that is of value and [...]

News Release assignment #2

Posted by: ksolomo on: October 16, 2008

I have written only one news release before (for an internship I had with Aiken Regional Medical Centers).  That one was not difficult at all, because I was familiar with the hospital and the event we were promoting.  As soon as I knew I had to write one, my mind automatically started organizing what information [...]

Is This PR? presentation 3

Posted by: ksolomo on: October 14, 2008

ESPN Battle of the Bands I chose the ESPN Battle of the Bands campaign for my third PR example because I think it is unique on a couple of levels.  FIrst, not many companies, especially companies like Paramount or Lucasfilm, will start a PR campaign with college marching bands.  So I thought it was good [...]


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