Posted by: ksolomo on: November 21, 2008
Here are two blogs I think are worth reading:
Posted by: ksolomo on: November 6, 2008
“But college doesn’t teach you how to be a PR practioner, a marketing pro, a political scientist. It teaches you how to manage your time, how to work with people, how to meet deadlines.”
I like this quote from Cheryl Harrison’s blog, because it is very true. Yes, you do learn lots of specific things in college about the career field you want to enter, but how many of those things do you actually remember several years down the road? And what if you change career paths? A lot of what you actually take away from college is learning how to manage your time, how to work under pressure, and how to work cooperatively with other people. You don’t actually forget how to do these things. They will serve you well in whatever career you enter.
I have also discovered, through internships, that much more hands-on learning happens on the job than in the classroom. Learning about theories from textbooks will give you a good base, but only some of these will be applied in each job you hold. I have held two internships, and with both of them I have learned that actually being in a workplace is very different from learning about a job in the classroom. Internships are also probably the best way to network. My boss last summer offered me a job with them when I graduate, and has helped previous interns get jobs at other places. It just goes to show that getting a little experience helps you get your foot in the door in a lot of other places.
Posted by: ksolomo on: October 30, 2008
Bathroom Decor store
Living green is very much the new trend in home and bath design. Let’s pretend there is a new kitchen and bath design store that focuses on eco-friendly design. They believe this is a goal everyone should work toward, and that it is quite easy for everyone to switch to green design. This is their niche and their angle–focusing on eco-friendly materials and spreading awareness that designing such a space will fit everyone’s budget and abilities.
1. Listening–If this kitchen and bath store wanted to create a blog to start an online conversation about their business, I would advise them to first look at what other blogs have to say about eco-friendly design. Do people think it is too expensive to switch their appliances to those with Energy-Star labels? Do they think it is worth their while to redecorate a room in a more eco-friendly way? This store should also look at what blogs are saying about the products they carry. Do people like the teak countertops or the low-flow toilets they recommend?
2. Next, they should respond to these blogs when necessary. For someone who is hesitant to redesign a whole kitchen or bath, maybe they can recommend smaller ways to redesign, all the while encouraging bloggers that green living is worth pursuing.
3. Blogger Relations–Perhaps this store carries a certain type of low-VOC paint that has been a hit with their customers, but comes in few colors. They could recommend (through the paint company’s blog) that they (the paint company) develop new colors, so that more people will buy the paint. By telling them about their experience with customers wanting more colors, it provides value to the paint company, which always likes to know about what people think of their product.
4. Finally, the kitchen and bath store will need a conversation space of its own. A blog could be like an online version of a magazine, where new ideas and noteworthy kitchens or baths are featured periodically. This could be a space where they share ideas about how to use old things in new ways, creative ways to recyle, or other suggestions for sustainable living, and allow the blog’s readers to comment and share their own ideas.
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